Journeys and Adidas Original Team Up to Host Free Cultural and Music Festival, "Destination: Atlanta" on September 28th

September 12, 2019

Retail leader Journeys has made partnership with Adidas Originals to announce free, one-day celebration of music, culture event, "Destination: Atlanta". The event will take place on Saturday, September 28th at the Georgia Freight Depot in downtown Atlanta. Hosted by Kenny Burns "Destination: Atlanta" is the second installment of the annual "Destination" series, which
launched last year in San Diego. The event will transform a vast parking lot near the Georgia Freight Depot in the historic Underground Atlanta area into an immersive music experience that will include interactive stations such as a "Maker Lab", a ";living art" wall, a pool lounge, foam towers and more.
Journeys Group SVP Marketing Kari Irons explained, "Our goal has always been to create authentic, thoughtful experiences that we can share with our consumers and employees…Last year was made specifically for San Diego, and this year will feel very much like a local, Atlanta- born event". Featuring live performances from hip hop artists Kodie Shane and Marlo and DJ
sets by Heroes x Villians and Ferrari Simmons, "Destination: Atlanta" is inspired by the free- spirited energy of music festivals and underground parties of the 90s. To RSVP for this free event, visit journeys.com/destination!

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